Entries by David Parmelee

5 reading ideas from design, e-commerce, and amusement | August 2015

Thrill & Create Newsletter August 2015 The second half of August is traditionally a fun season for me as the owner of a design business in the amusement industry. While I have been working hard this year to bring value to my clients and potential clients, there is more flexibility in this time of year.… Continue reading 5 reading ideas from design, e-commerce, and amusement | August 2015

Ideas for your attraction’s digital marketing | Thrill & Create Newsletter, July 2015

Thrill & Create Newsletter July 2015 Hello there. I’m David Parmelee, and I design digital products – mostly for the amusement and attractions industry – through my company, Thrill & Create. Amusement parks, water parks, zoos, aquariums, museums, tourism departments, amusement and attractions blogs, and anyone who works with them are all fair game for… Continue reading Ideas for your attraction’s digital marketing | Thrill & Create Newsletter, July 2015

A new interview, two new guest articles, and two new services

Thrill & Create was featured in guest posts for Theme Park University and Optimal Workshop. We are now offering usability improvements and homepage audits. A new client (and interview): Theme Park University At the IAAPA Attractions Expo in November, we were fortunate to meet the editor-in-chief of one of our favorite blogs in the themed entertainment… Continue reading A new interview, two new guest articles, and two new services

Introducing our Pricing page (discount on usability evaluations for January!)

In response to several inquiries at the IAAPA Attractions Expo and in more recent conversations, we have introduced our new Pricing page, which lists our pricing for user experience design projects, usability evaluations, and accessibility evaluations.  Its information is current for the month of January 2015, and we will keep it up to date. We recently… Continue reading Introducing our Pricing page (discount on usability evaluations for January!)

Why go mobile?

In November, I met many new contacts in the amusement industry in Orlando at the IAAPA Attractions Expo, an annual trade show which is the biggest such event in the amusement business. Some of my contacts there had had their websites redesigned to be responsive or mobile-friendly. Others had not yet but had plans for… Continue reading Why go mobile?

User testing challenges: Ways to test microsites without the secret getting out

New attractions are widely anticipated throughout the amusement industry. They frequently come with changes to a park, zoo, or aquarium’s website. This could range from a mere mention of the new attraction to an entire website (microsite) created just for building anticipation for that new attraction. How do we do usability testing in this situation?… Continue reading User testing challenges: Ways to test microsites without the secret getting out

Getting user testing ROI in the amusement industry

Last week, we mentioned that hundreds of users provided feedback into our recent rebrand. They gave us input on company name ideas, tested first impressions of our site, sent us back to the drawing board many times, and walked through common scenarios to tell them what was and wasn’t meeting their needs. And our site… Continue reading Getting user testing ROI in the amusement industry

How the Thrill & Create site was built

Recently, I made several big announcements on this blog. One was that the company is now called Thrill & Create LLC, and another is that the company’s new website is now online at AmusementUX.com. The previous site The initial work for AmusementUX.com, internally abbreviated AUX, started almost two years ago. The company’s old website, at… Continue reading How the Thrill & Create site was built

Daily Scrum for freelancers and other teams of one

Thrill & Create does user-centered digital product design for the amusement industry. In other words, we design websites, microsites, apps, and any other digital products with a view toward making these products easy to use and enjoyable for park guests, business partners, and any other prospective buyers in the amusement industry. Although we work hard… Continue reading Daily Scrum for freelancers and other teams of one